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Whoopi Goldberg Doesn’t Get Cultural Appropriation

In a recent hot topics segment on The View cohost Sunny Hostin tried to explain the meaning of cultural appropriation to her fellow hosts during a discussion of Jesse Williams BET Awards speech.

 

The term “cultural appropriation” has become a major point of reference when speaking of the likes of the Kardashians, and other well-known non-Black celebrities, who have found success by dabbling (or straight jacking) elements of Black culture. Hostin gave a more than understandable explanation: Cultural appropriation is when “a dominant group in society exploits the culture of a less privileged group without understanding that group’s experience,” she said.

As usual, each woman on the panel weighed in on their lack of understanding about appropriation and how it’s possible that some people might not know what they’re doing is considered appropriation. It’s a given that the non-Black people make it a point to talk about how we might take things out of context, but Whoopi Goldberg’s point of view gave me pause.

I waited to hear her stance on this subject, specifically—despite the fact that since joining The View she’s been more disappointing than not. I hoped Goldberg would offer a deeper explanation or share her experience, but instead the comedian pointed to the fact that Black women wear weaves and blonde hair. Basically, this was her way of saying Black women are also guilty of cultural appropriation against white folks too. To the naked eye, Goldberg’s words might hold some truth, but what she is speaking of is not appropriation; it’s assimilation.

Assimilation is the sister-wife that sprung from white supremacist standards of beauty, living, and social practices. It’s the process by which a person or a group’s culture comes to resemble that of the dominant group. Essentially, assimilation is the culprit behind the phenomenon of skin lightening and the belief that lighter is better, or the idea that anything that resembles whiteness holds more weight. It was the colonizers way of destroying indigenous culture.

In her book of essays entitled Killing Rage, bell hooks clearly and impeccably outlines the depth of cultural assimilation: “Since the notion that we should all forsake attachment to race and/or cultural identity and be ‘just humans’ within the framework of white supremacy has usually meant that subordinate groups must surrender their identities, beliefs, values, and assimilate by adopting the values and beliefs of privileged-class whites, rather than promoting racial harmony this thinking has created a fierce cultural protectionism.”

From its inception, the term “post-racial” has opened the floodgates for those in the mainstream to behave in ways that are easily seen as cultural appropriation. This post-racial idea has tried to diminish the centuries of oppressive behavior towards Black folks. It has given non-Black people—specifically white people—a pass when it comes to how they are now perceived (in many ways, they are still the colonizers, regardless.)

According to Asif Wilson, social activist and Director of Student Services at Harold Washington College in Chicago, one thing Goldberg left out was the ways in which white supremacy is always present in the Black body.

“If I’m colonized, I believe whiteness to be beauty. It makes perfect sense for me to get blonde weave. It’s not about how culturally appropriative we are, it comes down to how colonized we are. I don’t know how we can be accused of appropriating white culture,” he explains.

Wilson does acknowledge there are ways Black people can appropriate from others, namely African cultures.

“When Black folks go to Africa we come back with some form of garb without always knowing deeply about it,” he says. “It’s the American ideal of, again white supremacy. I’m going to go to a place and exploit that place for how I see fit and approach it through a colonial gaze, meaning what do I like about it and how can I take it back home?”

Goldberg’s stance on cultural appropriation falls in line with many of her other problematic beliefs. She defended Roman Polanski, the film director who was convicted of sexual assault, by saying, “What he did was not rape-rape,” and gave Rachel Dolezal, queen of cultural deception, a pass to be Black “if she wants to be Black.”

While Goldberg may be a great entertainer, when it comes to understanding the nuances of appropriation versus assimilation, it’s clear she’s got a lot to learn.

  • Rosie G

    I think Whoopi should be ashamed of herself for saying what she did about cultural appropriation! As a African American, we have had so many things taken from us! Many of us are born with straight blond hair and fair colored skin! We are the only dominant race that mix with any race and they will be Black! We can wipe any race out in 3 generations flat!! Whoopi I'm very disappointed in you!!!

  • Jackie

    I am so sick and tire of ppl telling Whoopi that she doesn't know this or that when she was around kicking in doors and taking names long before Jet, Essence and Ebony became white owned! In all her years in Hollywood, she never starved herself thin, straightened her hair or lightened her skin NOR fixed her nose! Yet, everyday some retard wants to question her knowledge and authenticity. Whoopi is correct, because guess what folks! Slavery and Jim Crow are over. Black ppl no longer have to laugh in barrels, step off the curb or cover or conform their hair to fit in with the masses. Yet, black women spend millions of dollars a year abusing their hair to make it look like something it's not even though they have the freedom NOT TO. Black ppl (Nene Leaks anyone) stay getting their noses "fixed" even though they have the freedom NOT TOO. All over the world, groups of black ppl continue to bleach their skin even though they have the freedom NOT TO! Don't get mad a white ppl because they know how to make money off your culture while you are constantly SPENDING money to look like theirs! Don't hate Whoopi or call her clueless because she wasn't raised to be victim. She is the ideal of what ppl should strive to be.

  • Tanya

    whoopi is clueless! wtf

    • Pat taylor

      U r so correct Tanya.
      Whoopi has become a house ni**er.

  • Janine

    This was one of the few times I have agreed with Whoopi. Her argument was a bit basic and as usual she rambled incoherently at times but she was heading in the right direction. What black Americans think is cultural appreciation and white privilege (concepts that are theories perpetuated by white college professors intended to make themselves relevant and to alleviate their own guilt caused by their own privileged backgrounds) is actually the beginning of the end of their chronic victimization. As the generations of true racists and their victims die off the next generations are naturally beginning to see African American culture as just part of American culture. Painful and difficult as this generational shift is it can be equated to how white racists felt when blacks were given equal places in society, the military, sports, politics etc. Those racists felt like blacks were stealing their places, usurping their roles and getting ahead using white culture. In order to end systemic racism we all have to be seen as the same and not allow the powers that be divide and define us based on segregated cultures. Embrace the blending of all of these cultures into American culture so it will be harder for people to say oh that is just a black problem. To keep us all divided by following these archaic intellectual notions of privilege and appropriation keeps us locked into racist tribal competition.

  • Derek

    Cultural Appropriation is the new Politically Correct, and as with politically correctness, it seems it again seems to be the majority taking it and running with it to the point of ridiculousness.

    The more and more I hear about it from all sides and angles — appropriation versus assimilation — the more it sounds like the same old prejudices from the segregation era — from both sides of the coin!

    If you take off the "cultural appropriation" glasses for a moment, it looks like white people are telling other white people to stop admiring anything black, "you can look, but don't touch!", and black people are doing just the same — shaming those who want to dye or relax their hair, calling each other "oreo", or shunning those who aren't "black enough".

    I see this movement as a total charade started by those who believe in "racial purity" or "racial hygiene", veiled in a politically correct banner that extremists are all to happy to wave.

  • Derek

    Cultural Appropriation is the new Politically Correct, and as with politically correctness, it seems it again seems to be the majority taking it and running with it to the point of ridiculousness.

    The more and more I hear about it from all sides and angles — appropriation versus assimilation — the more it sounds like the same old prejudices from the segregation era — from both sides of the coin!

    If you take off the "cultural appropriation" glasses for a moment, it looks like white people are telling other white people to stop admiring anything black, "you can look, but don't touch!", and black people are doing just the same — shaming those who want to dye or relax their hair, calling each other "oreo", or shunning those who aren't "black enough".

    I see this movement as a total charade started by those who believe in "racial purity" or "racial hygiene", veiled in a politically correct banner that extremists are all to happy to wave.

  • Teneek

    I agree with whoppi to an extent. Yes black people wear the weaves, die it blond, and some bleach their skin. But, as the other woman was explaining, black people do it because we were programmed to believe that is the standard of beauty. Black people are looking up to a culture in that sense. When a white person appropriates, are they doing it because they believe that the African culture is a standard of beauty they hope to reach? Are they looking up to our culture? No. They take pieces of our culture that they like, change the name, and call it brand new.

  • Axel

    People simply don't get, that culture is nobody's property. Anyone can use elements from any culture, for example, if they like a religious symbol from a culture, because it's beautiful or whysoever, it is their good right to use it for clothing, even it that offends members of that culture, because it is something that anyone could have come up with.

  • Linda

    I think Whoopi has a valid point. I think the melting pot America has become, muddies the waters when determining what is cultural appropriation and what isn't. I also think that before we, as people of color, go and tweet people, or stop them in college hallways, to accuse them of appropriating our culture, we really need to take some time understand the definition of the term, how it impacts our culture, and where it should apply in terms of taking our culture back. Just for the record, hair can and should NOT be our top/only example. Neither should twerking. In research, and essays, I've found both as examples and I was not compelled. Also, the music industry, as was the topic of the conversation, isn't the same as it was in the 1950's. The sound that Justin Timberlake has is not one he appropriated. He didn't steal it, he didn't flip it and make it something "better". He was influenced, and for the record he has always been one to acknowledge the influence of his sound regardless of color. As have many other white artists. A really great point I thought Whoopi made was the reference to Justin Beiber. Who found him, and influenced him? Usher. So before we point fingers and make accusations, we do need to take some time and see ourselves and acknowledge the role we play. Timberlake wouldn't be at the BET Awards if it weren't a known fact that people of color embrace him. We buy his albums, his music plays on our radio stations. Same with Beiber. I believe that cultural appropriation is a worthy topic of discussion, but before this barrage of finger pointing continues, I hope we can all have a deeper understanding of it's meaning and proper context for the argument.

  • L. Hanson

    Yes, the black community in the US and A is highly at risk, but we still have to say: ‘All lives matter’. There was incidence here in Canada where young members of our community were gunned down and/or beaten to death by our local police. Do their lives not matter? Of course they do.

  • SimiWeave

    As the inventor of the U part wig (a new genre of weaves) and the SimiWeave™ brand loved by black women, it’s time to throw in my two pennies’ worth into this debate.

    If ‘cultural appropriation’ is when “a dominant group in society exploits the culture of a less-privileged group without understanding that group’s experience”, as explained by Sunny Hostin on the programme, then by definition black women wearing blonde hair and/or weaves is not an example of it; and, more importantly, black people in the US can never be guilty of it….unless they become the dominant group that is. Off the top of my head, West Africans who copy, make and sell the kilts that their Scottish ex-pats wear, to other West Africans, would be an example of black people being guilty of cultural appropriation.

    Zainab Karim of Jet magazine (http://www.jetmag.com/…/whoopi-goldberg-cultural-appropri…/&hellip😉 responds to Whoopi’s comments by saying that what is going on is ‘assimilation’ instead. She explains that “assimilation is the process by which a person or a group’s culture comes to resemble that of the dominant group. Essentially, assimilation is the culprit behind the phenomenon of skin lightening and the belief that lighter is better, or the idea that anything that resembles whiteness holds more weight. It was the colonizers way of destroying indigenous culture”. But this is a misuse of the word assimilation. As any dictionary or thesaurus will tell you, assimilation means integration, adjustment, acclimatisation, accommodation, adaptation, absorption and incorporation; so, examples of this are learning and then speaking the dominant’s group language, learning how to cook and then cooking the dominant group’s cuisine, and so on.

    OK, yes, by ‘any dictionary or thesaurus’ I mean those readily available, and they are typically based on the English language that was constructed by white English people, so I will gladly review the above if anyone has a different definition from another type of thesaurus or dictionary.

    What Karim is describing is the belief that anything that resembles that dominant group is of more value or importance. This belief is typically unconscious and has been brought about by enforced conditioning like slavery, plus covert racism and discrimination like institutionalised prejudice and exclusion. It is typically called ‘having a complex’ but that is a terrible expression because it blames the victim, and we need to call to something else like ‘unfair conditioning behaviour’.

    Black women wearing blonde hair and/or weaves is not cultural appropriation or assimilation. It is not unfair conditioning behaviour either EXCEPT when the blonde hair and/or weaves are TOTALLY AT ODDS WITH THEIR FEATURES. There are a myriad of reasons why a black woman would wear blonde hair, straight hair, a weave or wig (convenience, fashion, protective styling, etc.) – see my old article on ‘Black women and wigs and weaves’ (http://www.simiweave.com/&hellip😉.

    ‪#‎whoopi‬ ‪#‎jetmagazine‬ ‪#‎sunnyhostin‬ ‪#‎culturalappropriation‬

  • Carlos

    Whoopi is culturally appropriating herself. She is in America build by white Europeans. She should go back to the hellhole of whatever third world African/Caribbean dump that her ancestors came from.