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New Counterfeit Law Proposed for N.Y.

A new law proposal for New York will punish shoppers caught purchasing bootleg goods—fining them up to $1,000 or one year in jail.
French custom officers display counterfeit items, Tuesday, July 13, 2010 in Cannes, southern France. The items were seized this summer in southeastern France, and during regular controls at the French-Italian border. The goods are to be destroyed publicly Tuesday, as part of a campaign to educate the public about counterfeit goods. (AP Photo/Lionel Cironneau)

By// Mariah Craddick

Put that fake Louis Vuitton back where you found it! According to WWD, a new law proposal for New York will punish shoppers caught purchasing bootleg goods—fining them up to $1,000 or one year in jail.

It is currently not illegal to buy counterfeit merchandise though it is illegal to produce and distribute items with “an unauthorized logo or somehow alters the logo or trademark of a company.”

“As long as some consumers consider fakes fashionable, counterfeiters will make them available,” Susan Scafidi, director of the Fashion Law Institute at Fordham University School of Law told WWD. Similar laws are already in place in France and Italy.

While some fakes are totally distinguishable from their originators, what if you can’t tell the difference and accidentally purchase a counterfeit? Should jail time really be imposed for buying bootlegs?

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