Diddy Bop to Diddy’s Bio-Pic ‘Can’t Stop, Won’t Stop’
I’ve mimicked Diddy’s “Diddy Bop” more times than I can remember. I figured — we already have Howard U in common — if I get the swag down pat, the coin is sure to follow.
But really, his swag and relentless nature is all a part of his charm and he invited viewers to join him on his whirlwind journey as Bad Boy’s CEO in his autobiographical documentary Can’t Stop Won’t Stop, which premiered on Apple Music on June 25. Although focusing on the preparation for 2016’s Bad Bay Reunion Tour, Diddy sprinkles throwback clips, behind-the-scenes moments and interviews with industry executives throughout the film in order to give fans some insight on the legendary mogul.
“I went to the [Bad Boy Reunion] concert and thought it was incredible,” shared Jimmy Iovine, founder of Interscope Records to Billboard in April. “I think Puff and Bad Boy’s story is incredible and one that a lot of people can relate to in any genre or in any business. His story is powerful. He really overcame a lot to get to where he’s at today and the documentary shows that.”
I’m a Savage! Whatever I want I have to get” he proclaims in the video above, which serves a sneak peek from the film. If that’s not inspiration, I don’t know what is.
“If Future’s dropping two albums in one day, I got to leave that alone. I got to go to the big screen,” Puff shared in an interview with Zane Lowe. “I have to go and be around music in order to feed my soul and feed my spirit. And you know I may just release things in a different way.”
Stream Puff Daddy’s film here via Apple Music, and check out the trailer below.