They geeked up.
Migos just debuted their new collaborations with Champ Sports and Under Armour and they are so geeked. They even made a video about the clothes and “being a champ.”
Today in T-Shirt Collaborations…
The campaign features a custom track called “11 Birds” which is the official theme song for the Champs Sports Spring Campaign starring Atlanta Falcons player Julio Jones and rap group MIGOS.
In the visual, Julio Jones takes Quavo and the rest of Migos through a journey of where he grew up. In general, this visual is part of Champs Sports on-going series called The Moment that provides a platform for professional athletes to share inspirational stories rooted in their personal journeys to success through musical collaborations.
Peep the visuals.
The campaign visual begins with Julio walking down the paved streets of an Atlanta-based neighborhood clad in Under Armour with the MIGOS soundtrack playing until Julio approaches a group of young kids.
The collection will be available at all Champs Sport stores.
Click through to check out more of the collection.