Boss Up

Who’s That BOSS: Danicka Brown

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Get ready to move up to that corner office or start your own enterprise. is partnering with the award-winning The BOSS Network to bring you BOSS UP every week. This feature will highlight movers, shakers and rule-breakers across different industries, plus offer you career and entrepreneurial advice.

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A quantifiable achiever, Danicka Brown is scheduled to close out the year with $5 million in real estate sold. Brown is a broker who listens and is driven to yield desirable results in marketing your property or in finding your new home. Below, she shares her tips for success.

The BOSS Network: Walk us through your journey to success. How did you get to this point?

Danicka Brown:My journey to success began with my mother. I was raised by a single mother who was a hard worker. So now it’s in my blood to want to work hard. As an adolescent I knew that I wanted to be self sufficient and in order to make my own decisions I knew I needed to BE on my own. I’ve made an impression within my industry by being relatable with my clients, gracious with my @properties colleagues and courageous in negotiations. Through strategic networking, and always being mindful of the ‘inner circle’ law, the people around me have been instrumental to my success.

TBN: What do you do to stay on top of your game professionally?

DB: I regularly take professional development classes to gather best practices and learn new techniques. So I stay on top of my game by investing in myself and being intentional about my business. Efficient time management is a must! It’s important that I stay organized. I am able to do that through my calendar so that my work activities can merge with family and networking/social activities as well. I use an app called Any.Do for task management.

TBN: How do you balance your personal life with your professional?

DB: Life was never meant to be compartmentalized. Just as my heart pumps blood to my entire body, so does my energy to go to a variety of areas in my life that require my attention–be it personal time for myself or with my husband, my son, my sisters, best friends or work. I make room for each as it comes with what already exists. I really just keep it simple, I use my calendar to schedule important and/or recurring events. I make a to-do list so that I feel accomplished. I take a break when my body says it’s time. I give all-nighters when they are required; I set expectations by scheduling those days in my calendar. I give myself actual working hours. Lastly, I choose one thing for ME. Working out is my thing. I schedule that as part of my day. Even if I spend the entire day working, I feel personally gratified when I take the time to hit the gym.

TBN: What advice would you give to a budding entrepreneur or career woman?

DB: Intention is everything! Find something you’re naturally talented or skilled in and seek professional training and/or the counsel of a professional brand strategist or mentor. If you can’t afford a good one, read up on DIY manuals. You need the input of others to help to mold your vision. Someone that holds you accountable and assists you with facing those things you are avoiding. Don’t be afraid to challenge and stretch your talent and skill sets. Be strategic about planning for goals in your business. Those goals should be encompassed in a business plan. Your business plan is so important! It helps you really understand the business you are embarking on. It allows you to be forward thinking, anticipate and plan for all aspects in the business.

TBN: What does being a BOSS mean to you?

DB: Being a BOSS means different things at different junctions in my life. Today it really means staying focused and remaining goal oriented. I’m a woman, flaws and all and I’m able to recognize that I don’t know it all. However, I am willing to work to know the answers and to possess the wisdom that will eventually get me to my end. Being a BOSS means that I recognize that I can’t do it on my own and that I don’t do it on my own. Allowing me to really appreciate the value of my personal network and the fact that I’m surrounded by positive like minded women.

TBN: How do you use your personal brand to build influence your business?

DB: My personal brand is a business. My most lucrative client was met in an unassuming conversation in his coffee lounge. That’s repetitive for a reason. There’s no such thing in my world as being ‘off’ the clock. Anyone may be my next lead. I have built a solid rapport with my @properties colleagues by being gracious, humble and personable.

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