Nas is making movies in the publishing world. Forbes reports that Mass Appeal magazine, a cult favorite hip-hop magazine that ran ifrom ’96 to the early 00’s plans to relaunch following a five-year hiatus, and they’ve appointed Nas to be the associate publisher. The Queensbridge rapper has also invested a six-figure sum into the hip-hop culture publication.
“I always liked what they represented,” says Nas. “They invested into the culture … I saw their vision for what they planned and I thought I could add value across the board.”
He added that he feels he can add on to Mass Appeal’s legacy because of his cultural expertise and experience in the hip-hop industry. He also sites Magic Johnson as inspiration for him to diversify his business portfolio.
And as far as hip-hop, business and journalism mixing fairly, Nas promises that the magazine will keep its integrity even if there’s an article about himself.
“If that happens, I don’t want to see it until it’s out,” he says. “I won’t get involved with that at all … I won’t touch anything, they’re free to say whatever they want. They can say I’m a psychopath, they can say I’m a sweetheart … as long as it’s from their honest opinion, that’s all that matters to me.”