Kierra Sheard Talks New Business Ventures & More
Kierra ‘Kiki’ Sheard—the new “Baby Girl” of gospel music is now all grown up and making her mark one song at a time.
Her mom, Karen Clark Sheard, introduced her to the music world at the tender age of 10. Since then, the 27-year-old has become a favorite on the gospel charts and is quickly taking the Clark Sisters legacy to another level. Sheard is confident with a clear vision of her music ministry and ways to expand her brand.
The star of the Sheards’ docu-series is also the founder of BRL—Bold Right Life—a national outreach ministry for youth. Starting this fall, she will replace Cece Winans as a judge on BET’s Sunday Best.
JET recently chatted with the new Sunday morning radio host on The Mix in Detroit about her latest project, Sheers by Sheard—a new hosiery line available for all women–and more.
JET: How excited are you about Sunday Best?
Kierra Sheard: It’s really cool. I’m not on there just to judge and critique people. I’m there to give them love, inspiration and correction based on what I’ve gotten from my mom and aunts — The Clark Sisters and other trailblazers that I’m learned from on my journey. It’s good information that is necessary to be a Christian artist. To be able to share the stage with living legends such as Donnie McClurkin, Kirk Franklin, Yolanda Adams, and Kim Burrell … BET is showing me so much love and I thank God for them — it’s amazing.
JET: Tell us more about your hosiery line.
KS: I’m really excited about this new venture! We’re launching the new hosiery line that has the quality control tops you normally find in department stores, but we’re launching them in Walgreens in Chicago and Houston. The price is a little over $8. The stocking is for every woman — but sometimes it’s hard for us colored girls to find a color that doesn’t make us look ashy. We have new colors including Caramel Kiss, Sunset Lady and Lights Off — we have all the colors that are necessary to begin with and hopefully we will build from there.
JET: You have become quite a businesswoman!
KS: To be a servant of the Lord isn’t just singing and preaching. It’s to inspire other Christian women to have a brand and use it without compromising their walk. My gift is making room for me. Why not share information, inspiration and knowledge on my journey with people who are coming up? I want to leave a legacy and a mark in the world so they can remember me and say “Hey, this is happening because Kierra did this.”
JET: So what’s next for you?
KS: The record is absolutely amazing and will be out July 22. I definitely think that people will see that you can be who you are and still walk with the Lord and be set apart and a shining example of Jesus. His blessing can overflow into other people’s life just by seeing how you live.
I’m just beginning to understand the beauty and blessing of having God’s grace. I would beat myself up because of all of my wrongs and all of my sins. I would treat myself like I would be Alice in Wonderland—but it’s called Graceland.
About Effie Rolfe
Effie Rolfe is a media consultant, personality and speaker. For years, she was the “voice of inspiration” each Sunday morning and middays on Chicago radio. She also speaks at schools, churches and workshops. Effie writes for several publications and is the author of The K(N)ots Prayer. Visit her Website effierolfe.com; like her on mseffierolfe.com and follow her via @effiedrolfe.